Advertising Archive

Update: Facebook Ad Image Compliance Tool for 20%-Text-Rule

[tl;dr] In December Facebook announced more strict requirements for Pages’ cover-photos and photos in sponsored stories, essentially limiting the amount of text-overlay in these assets to 20% max. Since these requirements are going into effect today (Jan 15th 2013), here’s an update on the new rules and how they’ll be enforced!

Facebook Policy Introduces 20%-Text-Rule for Cover- & Sponsored Photos

[tl;dr] Starting Jan 5th 2013, certain types of photos and images on Facebook platform will be restricted as to the amount of text they may include (“text overlay”). These rules append according to the context in which images are published: Photo-postings on Facebook-pages which are subject to promoted stories may not contain more than 20%